
Defender Rally begins the 2026 rally-raid season with a new sponsor, Bell & Ross. The French watch brand is now the Official Timing Partner of Land Rover’s off-road motorsport team. As part of this partnership, Bell & Ross will equip the Defender Rally team with the BR-X3 Black Titanium during the 2026 Dakar Rally. Formerly known as the Paris-Dakar Rally, this is the 48th edition of the race and serves as the first round of the 2026 World Rally-Raid Championship.

The BR-X3 Black Titanium is designed to withstand the extreme conditions of the Dakar Rally. Balancing innovation, precision and robustness, this new model features a 41 mm titanium case, COSC-certified in-house movement and optimal legibility. Its round dial framed by a square case, sharp and angular lines, and resolutely instrumental appearance reflect Bell & Ross’ original aeronautical inspiration.
BR-X3 Black Titanium ($8,300.00) – bellross.com
