TAG Heuer created a limited-edition Super Mario themed smartwatch to kickoff a new long-term collaboration with Nintendo. Packed with references to the Mushroom Kingdom, the TAG Heuer Connected x Super Mario watch features a mushroom, pipe, and star icon on the bezel and a completely redesigned interface with four exclusive dials. Just like the popular video game, users can unlock objects and new animations by achieving goals throughout the day. The 45-mm steel smartwatch comes in a special co-branded presentation box with two interchangeable straps – a black leather strap lined with red rubber and a sporty red rubber strap. Only 2,000 watches are available were available.
TAG Heuer Connected x Super Mario Limited Edition ($2,150) from tagheuer.com.
