Helmut Lang Unveils New Capsule With Artist Jeremy Deller

Turner prize-winning conceptual, video and installation artist Jeremy Deller collaborated with Helmut Lang on a limited edition capsule. Deller worked with the brands design team on three hoodies in varying shades of his signature color, pink – specifically Pantone 1915 U, 190 U and 3568 U. Patches inspired by some of Deller’s favorite artworks are sewn into each hoodie. The graphics on the patches “explore the themes of public versus private… can be flashed to friends, viewed inside the hood, or simply left as a personal secret” but mostly just look kinda cool.

Helmut Lang x Jeremy Deller hoodies ($295 each) – helmutlang.com

 

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