Nike Court Polo_01

 

As the tennis world turns its attention to New York for the final grand slam tournament of the season, Nike is set to launch a new tennis-inspired lifestyle line designed by Hiroshi Fujiwara of Fragment Design. Nike Court collection of apparel and footwear will deliver premium design, styling and materials that blend high performance innovation and a classic look. The line is fueled by the concept of future heritage; injecting class tennis silhouettes with innovation and attitude.

For the launch, Hiroshi Fujiwara designed a Nike Court Polo, Nike Court Herrington Jacket and Nike Court ½ Zip Jacket in a classic palette of stark white and navy blue. The Nike Court Polo updates a Tennis mainstay with ergonomic seams and construction that facilitates dynamic movement. The Nike Court Herrington Jacket, constructed from lightweight fabric with white zips, stitched detailing, and a mock neck, epitomizes the future heritage concept with a balanced mix of tradition and imagination. The Nike Court ½ Zip Jacket features a large center-pocket, white zip and Nike Court details as well as printed Fragment logo details on the sleeve and back.

 

Nike Court Herrington Jacket_Front

Nike Court Herrington Jacket_Back

Nike Court ½ Zip Jacket

 

Nike Court Tennis Classic_01

Nike Court Tennis Classic_02

 

First arriving in 1973, the tennis classic is fresh off a 41-year trip forward through time. Made popular by a rebellious court superstar who literally swore by them, the Nike Court Tennis Classic by Fragment fuses modern lifestyle with Nike heritage. Fujiwara is a lifelong tennis fan, and chose the Tennis Classic for its rich history and iconography. To update the style, the designer selected premium materials that underscore its cult street status.

 

Nike Court Tennis Classic_03

Nike Court Tennis Classic_04

 

 

Images/Source: Nike Inc.