For AW13 Casely-Hayford combined English tailoring with a collision of cultural references. Taking inspiration from Ice Hockey and the adaptation of sportswear in hip hop culture, they formed their own army of Kingland Knights. Hoping to capture “the drama” and “the suspense” associated with sports culture the father and son design team collaborated with London-based filmmaker Sean Frank to interpret the collection and its many references in their first fashion film. Frank set the collection against found footage of 1970s and 80s NFL games and a pulsating soundtrack by Raffertie.
Read the full interview on dazeddigital.com.
